Shanghai Yawa :
Development In Harmony Consolidate step by step

Shanghai Yawa Printing Machinery Co., Ltd. was set up in 1988 and is the earliest manufacturer in China of hand-fed, automatic foil stamping and diecutting presses. It has been awarded by local government as Shanghai New and High Technology Enterprise, Shanghai Advanced Technology Enterprise, Shanghai Labor and Technology – intensive Enterprise and has been listed as a “Shanghai Famous Brand Product” since 1995. It also has been in the top 500 manufacturers for New and High Technology Enterprise in China.

The main products include the registered trademark of “Shi Yin”, automatic foil stamping and diecutting press TYM series, automatic diecutting press MW series, folder gluer ZH series, hand-fed creasing and cutting press PYQ series, hand-fed foil stamping press TYMB series and label punching machine, etc.

With the advanced technology, outstanding quality and perfect service, the products of Shanghai Yawa have been popular and praised by customers. At the same time, with the development of market, Yawa is continuously increasing the investments of science and technology, applying its energy to practice the modernized management so that it create the outstanding achievements and healthy company image. Now Yawa is stepping toward the goal of “Best in China, Famous in the world, Advance with times, Make Yawa powerful and strong ”.

People oriented, Strength agglomerated
As whichever work must be done by people, it is very important to manage your stuff.One successful enterprise is also a agglomersted enterprise. The harmony and cooperation of stuff are the internal power of enterprise. So it is very important for company to implove the faculties of the stuff and strengthen the all-side cooperation consciousness of the stuff.

“There were some problems about the stuff management in Yawa before, for example, the stuff counld’t work in line, cooperation consciousness was weakness etc.To these shortcomings, one side, I put forward the idea of “manage people firstly, do jobs secondly”, Starting from people to change stuff’s idea so that establish new internal management system and performance examination system. On the other side, I put forward Corporate Culture of “Promote company’s development, Build harmonious Yawa”. With an aim that let customers be approving, let stuff be pleased, let stockholders be well-content, we carry out all kinds of rules on the ground to improve products’ competitive force.” Mr GuoHaiXiang, Vice Executive Gerenal Manager in YAWA said.

A big step in Printing Exhibition
In Printing exhibition, manufactures can communicate with customers face to face. one side, customers can experience high technology of products, on the other side, manufactures can also know about customers’ demand. So, Printing exhibition is a propagandistic platform of laying out products and company’s image.

Establishing the international reputation in “Ipex 2006”
As the biggest exhibitor in China, YaWa went to attend the exhibition of “Ipex 2006”, in April, 2006. YaWa’s exhibition place was more than 200 square meters, the scale was big and the style was international. In this exhibition, YaWa mainly exhibited automatic diecutting press TYM790 which design specially for foil stampimg of smoke labels, automatic diecutting press (clear wasters) MWl050YA which can achieve to clear wasters partly and automatic and foil stamping and diecutting press TYM1050. These products have obtained CE certification through TUV & APRAGAZ, and operate conveniently and savely. Products that Yawa demonstrated in this exhibition sell out, otherwise, YaWa also got more than 1,000,000 dollars orders.

bargaining with foreign business in IPEX2006 exhibition
The third left is Mr GuoHaiXiang,Vice Executive Gerenal Manager in YAWA

One agency in Holand wanted to act as an agent of YaWa in this exhibition, because they believed the quality of YaWa’s products.

Now, YaWa has 100% self-innovation products in the whole export sales proportion. So, YaWa may be called NO.1 in packaging machines of China, and so it always is since decades of years.

At the same time, through this international exhibition, YaWa also realise that there are many diecutting presses and competitors in industry. So YaWa must innovate technology continueously, do some performances firstly so that can far ahead others.

TYM920S／SL in Beijing Double Printing Exhibition
YaWa demonstrate automatic foil hologram stamping and diecutting presses TYM920S／SL ( deliver foil ) in Beijing Double Printing Exhibition on 11, in september ,2006. Based on Automatic Foil Stamping Machine TYM920II, to satisfy new demand of market, this product was developed. It is also the main product of YaWa.

With new foil advancing system and hologram stamping, TYM920SL not only is applied in general stamping, but also in hologram stamping and silver stamping. Multiple foil feeding device in transversal and longitudinal orientation, new mainframe assisted by a high performance electric controlled mode, this product enlarges applicable scope of general stamping and obtains CE certification through TUV & APRAGAZ.

manufacturers and customers develop together
Now YaWa’s sale system is mainly Direct Marketing and agents. Personnel, agent, internet and media constitute strong sale and service network of YaWa.

Owing to use in excess, without corresponding maintaining so that it is very unbalance between Die cutting presses’ use and maintaining in China. It is also why machine always arises malfunction frequently. So the manufacturers of Die cutting presses must be strict with the quality and service.“As good as words” is the guild line of company standing and developing. If there arise malfunctions (except for man-made factors ) after you buy YaWa’s products within a year, our maintenance will arrive at your company within 48 hours to offer service for free. If your machine bought from our company arise malfunctions after a year, we’ll based on the protocol offer stipendiary services. In a word, with the idea of “customers superior to others “, YaWa always stand by customers and try to reach the goal of “withleast money, get maximal returns.”

With high quality products and pure-hearted service , YaWa not only has many customers in China, but also has established international reputation. Now YaWa’s products have entered into more than 40 Countries and regions ,such as Europe, America, Australia, Middle East and Southeast Asia, etc.

pay more attention to safety and technology
in order to satisfy the technical foil stamping and Die cutting, YaWa increase the investment into developing new product, so YaWa has new product put into market every year and these products all reach the international level according to survey of science and technology and checkup of new product in Shanghai. Thereinto, automatic foil hologram stamping and Die cutting presses TYM780L, automatic Die cutting presses MW1300 and MW1050AII, automatic foil stamping and Die cutting presses TYM1050, they all got the rewards of Shanghai Excellent New Product. Folder and gluer ZH800B was ranked in Shanghai new and high technology product transforming item, automatic foil stamping and Die cutting presses TYM1050 also obtained Shanghai advanced technology third class rewards and the title of national key product. So far, YaWa get more than 30 national patent in automatic foil stamping and Die cutting in all.

Now, more than ten products obtain CE certification through TUV & APRAGAZ.

Consolidate step by step
“With an eye of customers, YaWa try to achieve diversification of development and service, with an eye of design of products, YaWa try to achieve individuation and humanity of product, with an eye of safety, YaWa try to achieve standardization of safety. In a word, according to international high safety standard, YaWa will participate in the international competition bravely to satisfy customers’ kinds of demands.” Mr Guo said Unless you consolidate step by step, you can’t stride forward quickly. With 18 years of history, as a technology – intensive and knowledge-intensive company, based on market demands,YaWa has powerful strength to compete with others in industry all the world. At the same time, YaWa will improve itself quality and service to adjust the step of development, too.

In order to bulid a harmonious YaWa and set up the brand of “Best in China, Famous in the world”, YaWa is ready to receive new challenge with brand-new gesture and try to renovate the technology of foil stamping and diecutting and promote new development of products!